- Be creative.
This is your number one priority if you want your Etsy platform to become successful. Creative people don’t need to worry about trademark and copyright infringement. Remember, it’s okay to use Pinterest and Google images as inspiration, but never copy other people’s designs.
- Write all of your product descriptions wisely.
This may appear like a simple matter, but it can make a positive impact on your Etsy marketing strategy. Be descriptive, and then integrate as much keywords as you can to improve your SEO ranking. Moreover, you can add other relevant details that can take away guesswork from potential customers. Don’t forget to include product conditions, and product measurements.
- You need to be competitive.
Know your market well. Understand what features would captivate your audience. Impress them. One of the things you should focus on is good photography. Since people can’t see your products up close and personal, you must show how good the items are through amazing images.
- Use strong, relevant keywords.
Your own listing title is in itself, a sales pitch directed to search engine optimization bots. It’s more than just a captivating caption. Make the most out of your title and product descriptions. Encourage potential customers to finalize their purchases. If you are not very familiar with SEO strategies, look for a reputable ecommerce website development service in Malaysia that can help you with it.
- Include a business card with your website details when shipping items to clients.
Not all creative individuals know how to market their products well. Surely, it’s essential to have an Etsy listing, but if you don’t know how to implement proper marketing, your shop wouldn’t thrive online. You need to expose your Etsy platform to more audiences. When shipping orders, why not include your business card with your website details on them?